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As the internet continues to grow more and more in importance, it’s becoming crucial for businesses to have a social media presence in order to grow their customer base. There are 1 billion users on Instagram and 2.23 billion on Facebook, meaning that the pool for potential customers is insanely large. It’s important for marketers to stay ahead of the game and understand the newest marketing trends on social media. As social media is becoming more and more transparent, and people have seen every sale tactic there is, every social media marketing company will have to remain sharp in order to keep their clients on top. Social Media is constantly changing, and 2019 is going to be no different.
1. Learn The Right Tools
There are certain predictions about what will gain popularity in the future, but the internet can be unpredictable. What is certain however is that businesses need to equip themselves with the technology and the skill necessary in order to make the most of social media platforms. Whether you prefer to use the services of a social media marketing company or you plan to do everything in-house, having a presence on the internet can really spike up the business.
2. Focus On Helping And Less On Selling
Social media is becoming more and more a platform for customer service, a trend that is going to continue to grow in 2019. Instead of reaching out to a company with a call or an email, studies show that 54% of customers prefer social messaging channels when it comes to customer care instead of phoning or emailing. This can become an advantage for your business. Instead of focusing as much on calls to action and selling, you can use the platform for customer service, which in turn will gain you more followers, and you will be able to help them solve whatever issue they are having. This can increase brand sentiment, and customers will become more willing to buy if you gain their trust that you will help them solve their problems.
3. Engage With Your Followers
One way to increase your social media reach and engage your followers is by keeping up with trends. Try to keep an eye on what hashtags are currently trending and try to take advantage of the ones that are relevant to your field of work. This will help get more eyes on your posts from people who did not know about you business. At the same time, try to reply to people, and try to ask questions, in order to create the feeling of a community. Having conversation with your followers can be helpful when it comes to developing a relationship with your customers.
4. Advertise Yourself
One thing that hasn’t changed from the beginning and will remain the same is the fact that you have to promote yourself in order to gain an audience. Customers can’t come to you if they don’t know your brand, which means you have to advertise your social media accounts. You can use them at the end of your articles, have them listed in a clear place on your website, use email marketing, etc. You will have to tell people that you exist in order to build a customer base.
5. Keep An Eye On Emerging Trends
Last but not least, depending on your social media goals, your budget, and your time, you might want to look into new platforms and tech trends that are going to start gaining traction. For example, when it comes to customer service, many platforms are adopting AI-driven communication, with Hootsuite predicting that by 2020, over 85% of customer service interactions will be powered by bots. Other trends that are expected to grow in 2019 are the ‘story’ features, which allow for more spontaneous content, as well as “live” content.
What is a Digital Body? Digital Agency may still be heard for us, especially in Indonesia itself. If we first know the name of the Advertising Agency, the Agency that helps companies to market their products/brands through print, banner, or television. However, along with the rapid development of IT, there is now a Digital Agency Gold Coast.
So what is a Digital Agency? Not much different from the Advertising Agency, Digital Agency is also an agency that helps companies market their products/brands, but the difference is eye media. Digital Agency uses digital media such as websites, applications, social media, search engines, and so on.
Currently, the Digital Agency is more advanced with an ordinary Ad Agency, besides the relatively lower budget, the Digital Agency also has a greater impact with the Advertising Agency. By using digital media, companies are able to market and promote their products to target markets that are more targeted without certain parts.
With digital media, communication is 2. The direction of communication between companies and users becomes more open than offline media which is only 1-way. If the company is able to communicate its brand properly, it will increase the company’s brand quickly. Therefore, digital professionals from the Digital Agency are very much needed to issue products in the digital world.
For those of you who are starting a business, why do you make a big outlet? Now it’s not the time anymore if you are working on anything but having a large business space.
Many have a culinary business but the war is just no more than the size of a small room. Then how do you market the food products?
Really easy. Now people only need to use social media like Facebook, Twitter or Instagram.
Another way is to take an online motorcycle taxi like Grab or delivery online. You must have seen it if there was a small food outlet, but it was the one who drove the online motorcycle taxi drivers. The queue can be really long, you know.
Currently, anything can be used online including property. Look at the growth of myrobotmonkey property site. More and more properties are marketing their properties on the property marketplace.
Digital marketing or digital marketing is indeed a must for marketers. Lah the target market every day using the internet, how come it’s strange if you don’t look at it.
Where are you looking for tickets? Order food, find cinema tickets, book hotels, find smartphones, buy laptops, where do you go from? Through the internet and social media right?
“Digital technology is indisputable and its role in everyday life. More than half of the time every day we are connected with digital technology, “
The utilization is even more widespread. There is no choice for all who still want to have more choices in doing a lot of things in life besides using digital technology, “said Untung who also serves as Chairperson of the IDEA 2018-2020 period.
Well, for those of you who are marketing or developing your business, take advantage of digital marketing via social media. Your target market is glaring at social media from the bed until it goes out to sleep again.…